The Monaco Yacht Show takes its
“seducation” approach into 2022
The Monaco Yacht Show has announced new developments in its themed exhibition areas, once again proving its will to immerse visitors in the world of superyachting.
The 2022 edition is set to confirm the status of the MYS’s “seducation” programme, which was launched last year. This three-year plan of action is designed to attract a new generation of yachting clients, thanks to two core concepts: “education” and “seduction” (aka “seducation”).
Education: meeting trade experts in themed exhibition areas